Abstract: This paper explores the application and influence of artificial intelligence technology in the arts and crafts industry, and analyzes the challenges and opportunities faced by traditional arts and crafts in the context of modern technology. Firstly, the paper outlines the importance of arts and crafts as a treasure of Chinese civilization and the necessity of innovative inheritance in the current era. Subsequently, the paper elaborates on the specific applications of artificial intelligence in the field of arts and crafts from three aspects: design, production, customization and promotion, and gives examples. In addition, the paper also analyzes and discusses the importance and implementation methods of the digitization of traditional crafts.
Keywords: Artificial Intelligence; Arts and Crafts; Customization and Promotion; Digitization; Intelligent Development

